Turn CSR Reports Into a Marketing Win!

TURN YOUR CSR REPORT INTO A POWERFUL MARKETING CAMPAIGN

Turn That Nobody-Reads-It CSR Report Into A Marketing Win!

How much did your company spend to create your last Corporate Social Responsibility (CSR) or sustainability report? How many prospects actually read it? Did it bring you any new clients? 

Imagine your best prospects easily discovering your  CSR, social entrepreneurship, and sustainability achievements—through Tweets, blog posts, newsletter articles, and presentation points. 

What if you could quickly, easily, and inexpensively  

Pull out the highlights of your organization’s CSR and sustainability initiatives

Organize them into fast-paced “nuggets” to add into your press releases, website copy, company blog, radio and TV spots, print/web ads, and other marketing

Post highlights on social media

Easily share these talking points with journalists who interview you, conference planners who book speakers, and government officials who set policy that affects you—and your Board of Directors, stockholders, and employees

Did The right people read your press release?

You’ve done great things on sustainability, corporate social responsibility, community outreach, philanthropy. And your CSR Report team worked really hard to document it. 

Shouldn’t you get some real marketing benefit from all that hard work? 

Sure, you put out a nice press release. And maybe a journalist or two called with a few questions. But did prospects read that press release? Have stakeholders really heard your CSR or sustainability story? Have you differentiated yourself from other companies doing similar good work? 

Now, A Done-For-You Service lets you effortlessly maximize your CSR report’s full marketing potential

Finally, you can share your CSR and sustainability messages easily, quickly, and widely—and very affordably. 

Make the most of your CSR and sustainability accomplishments with help from a green and social entrepreneurship marketing expert: Shel Horowitz, green/social change profitability specialist, savvy marketing copywriter, and award-winning author of 10 books including Guerrilla Marketing to Heal the World,Guerrilla Marketing Goes Green, and Green And Profitable

Shel offers a quick and easy done-for you writing service to extract tons of benefit from the hard work you’ve already done.

For every TEN pages of your CSR/sustainability report, you’ll get at least: 

  • Six nuggets of 100-300 words, each highlighting a different initiative or accomplishment

    (pop one into any document or audio script)

  • Twelve Tweets (280-character-maximum posts you can use on any social network) with hashtags and links

    (just add a graphic and post)

  • Eight social media posts of 20 to 50 words

    (just add a graphic and post)

  • Five headlines that create “story-behind-the-story” angles

    for press releases and presentations

Imagine…If your report is 30 pages, you’ll have 18 nugget paragraphs, 36 Tweets, 24 social media posts, and 15 story-idea headlines or presentation points—ready to pop in and use immediately.

Think of the power and impact you’ll have in the media and with your public! 

Pricing is simple and straightforward: $900 if your CSR or sustainability report is up to 10 pages, $1400 for up to 20 pages, $1800 up to 30 pages, and $395 for each additional 10 pages. 

Make My CSR Report Do Some Marketing

Get your monthly Clean and Green Club Newsletter at no cost—and cool bonuses, too!

Seven Weeks to a Greener Business – Once a week for seven weeks, you’ll receive an action-oriented article with tips for greener printing, energy saving, waste reduction, water conservation, transportation, going deep-green, and concluding with green marketing. You’ll also get a subscription to Shel’s award-winning monthly Clean and Green Club Newsletter, one of the longest-running marketing newsletters online, published under various names since 1997.
FREE BONUS GIFT: We’ll also send you Shel’s “Seven Tips to Gain Marketing Traction as a Green Guerrilla”